It is, according to many industry observers, the most important international jewelry and gemstone trade show is existence today, taking place in a city that stands at the entrance to the world’s fastest-growing major market, soon before start the year’s most critical sales period, covering Christmas and the Chinese New Year.

The Hong Kong Jewellery & Gem Fair, which opens on September 13 at the giant AsiaWorld-Expo (AWE) facility near the city’s international airport, and then expands to the Hong Kong Convention & Exhibition Centre on Central Island on September 15, will feature this year 3,600 exhibitors from 55 countries and regions around the world.

Close to 60,000 visitors are expected to attend the massive event, which is spread over more than 135,000 square meters of exhibition space. It is the 35th time the show is being held. After several tougher years in the Chinese market, characterized by slower growth rather an absence thereof, there is a feeling of optimism that year’s September show could be a blockbuster.

According to data supplied by the Financial Times, disposable income per household in China rose 7.3 percent in real terms during the first half of this year, which is even higher than the country’s economic growth rate during the period, which stood at 6.9 percent.

And in all likelihood, the Chinese consumer market is likely to continue growing for the foreseeable future.  Based on its current rate of expansion, the country that is home to the world’s second-largest economy will achieve the status of a high-income nation within the next eight years, with a ratio of household debt to gross domestic product of only 28 percent, compared to a typical Western country like the United Kingdom, where the household debt to GDP ratio is 90 percent. Less debt and more income means more purchases of luxury products, like diamond jewelry.

Hong Kong’s own jewelry sector is also looking more robust, with exports up 11 percent in July, standing at $2.27 billion, according to the region’s Census and Statistics Department. Total jewelry exports during the first seven months of the year stood at $14.5 billion, which was 7.8 percent higher than during the same period in 2016.

As it does at all three of the major Hong Kong shows, MID House of Diamonds will mount a massive display of merchandise at the September Hong Kong Jewellery & Gem Fair 2017, featuring a large collection of white and fancy-colored loose diamonds, including blue, pink, green and yellow, in all shapes and sizes from 0.30 carats to plus-10.00 carats.

AsiaWorld-Expo (AWE), near Hong Kong’s international airport, where MID House of Diamond’s booth will be featured from September 13 to 17.

Opening day at the June edition of the Hong Kong Jewellery & Gem Fair.

All eight of the company’s international sales offices will be sending much of their top-quality material to the show, among them a selection of rare GIA certified loose diamonds. Also on exhibition will be a collection of unique, high-end diamond jewelry, including rings, necklaces, bracelets and earrings, featuring white and fancy-colored diamonds.

MID House of Diamond booth will be located at the AsiaWorld Export, Hall 7, Stand 7T02, from September 13 to 17. It already is possible to set up an appointment with MID at the show by contacting the company’s Hong Kong office, led by Rafael Kish and Ehud Gavrielov, at tel: +852-2-545-7118 or email: [email protected].